{"id":2301,"date":"2019-07-03T16:25:04","date_gmt":"2019-07-03T16:25:04","guid":{"rendered":"https:\/\/www.ls2group.com\/?p=2301"},"modified":"2024-11-05T16:30:24","modified_gmt":"2024-11-05T16:30:24","slug":"three-lessons-from-american-history-for-pr-success","status":"publish","type":"post","link":"https:\/\/www.ls2group.com\/ar\/2019\/07\/three-lessons-from-american-history-for-pr-success\/","title":{"rendered":"\u062b\u0644\u0627\u062b\u0629 \u062f\u0631\u0648\u0633 \u0645\u0646 \u0627\u0644\u062a\u0627\u0631\u064a\u062e \u0627\u0644\u0623\u0645\u0631\u064a\u0643\u064a \u0644\u0646\u062c\u0627\u062d \u0627\u0644\u0639\u0644\u0627\u0642\u0627\u062a \u0627\u0644\u0639\u0627\u0645\u0629"},"content":{"rendered":"<p>\u062a\u0639\u0631\u0641 \u0645\u0639\u0638\u0645 \u0627\u0644\u0645\u0646\u0638\u0645\u0627\u062a \u0623\u0647\u0645\u064a\u0629 \u0648\u062c\u0648\u062f \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u0639\u0644\u0627\u0642\u0627\u062a \u0639\u0627\u0645\u0629 \u0642\u0648\u064a\u0629. \u0627\u0644\u0625\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u0627\u0644\u062c\u064a\u062f\u0629 \u0637\u0648\u064a\u0644\u0629 \u0627\u0644\u0645\u062f\u0649 \u0648\u062a\u062a\u0637\u0644\u0639 \u0625\u0644\u0649 \u0627\u0644\u0645\u0633\u062a\u0642\u0628\u0644 \u0644\u0644\u062a\u0646\u0628\u0624 \u0628\u0627\u0644\u0627\u062a\u062c\u0627\u0647\u0627\u062a \u0648\u0627\u0644\u0639\u0642\u0628\u0627\u062a \u0648\u0623\u062d\u062f\u0627\u062b \u0627\u0644\u0634\u0631\u0643\u0629. \u0641\u064a \u062d\u064a\u0646 \u0623\u0646 \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0639\u0627\u062f\u0629 \u0645\u0627 \u062a\u0645\u0627\u0631\u0633 \u0627\u0644\u062a\u0637\u0644\u0639 \u0625\u0644\u0649 \u0627\u0644\u0645\u0633\u062a\u0642\u0628\u0644 \u0639\u0646\u062f \u062a\u0637\u0648\u064a\u0631 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u0627\u0644\u0639\u0644\u0627\u0642\u0627\u062a \u0627\u0644\u0639\u0627\u0645\u0629 \u060c \u0625\u0644\u0627 \u0623\u0646 \u0647\u0646\u0627\u0643 \u062f\u0631\u0648\u0633\u064b\u0627 \u0645\u0646 \u0627\u0644\u0645\u0627\u0636\u064a \u062a\u0633\u062a\u062d\u0642 \u0623\u062e\u0630\u0647\u0627 \u0641\u064a \u0627\u0644\u0627\u0639\u062a\u0628\u0627\u0631. <\/p>\n\n\n\n<p>\u0639\u0644\u0649 \u0645\u062f\u0627\u0631 \u0627\u0644\u062a\u0627\u0631\u064a\u062e \u0627\u0644\u0623\u0645\u0631\u064a\u0643\u064a \u060c \u0643\u0627\u0646 \u0627\u0644\u0623\u0641\u0631\u0627\u062f \u0648\u0627\u0644\u0645\u0646\u0638\u0645\u0627\u062a \u060c \u0645\u062b\u0644 \u062c\u064a\u0634 \u0627\u0644\u0648\u0644\u0627\u064a\u0627\u062a \u0627\u0644\u0645\u062a\u062d\u062f\u0629 \u060c \u064a\u0633\u062a\u062e\u062f\u0645\u0648\u0646 \u062c\u0647\u0648\u062f \u0627\u0644\u0639\u0644\u0627\u0642\u0627\u062a \u0627\u0644\u0639\u0627\u0645\u0629 \u0642\u0628\u0644 \u062d\u062a\u0649 \u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0645\u0635\u0637\u0644\u062d. \u062a\u0645 \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0647\u0630\u0647 \u0627\u0644\u062c\u0647\u0648\u062f \u0644\u0628\u0646\u0627\u0621 \u0627\u0644\u062b\u0642\u0629 \u0648\u0627\u0644\u0645\u0635\u062f\u0627\u0642\u064a\u0629 \u0648\u062d\u0634\u062f \u0627\u0644\u062f\u0639\u0645 \u062d\u0648\u0644 \u0627\u0644\u0642\u0636\u0627\u064a\u0627 \u0648\u0627\u0644\u062d\u0631\u0643\u0627\u062a. \u0641\u064a\u0645\u0627 \u064a\u0644\u064a \u0634\u0631\u062d \u0644\u062b\u0644\u0627\u062b \u0645\u0646 \u0623\u0641\u0636\u0644 \u0645\u0645\u0627\u0631\u0633\u0627\u062a \u0627\u0644\u0639\u0644\u0627\u0642\u0627\u062a \u0627\u0644\u0639\u0627\u0645\u0629 \u0645\u0646 \u062e\u0644\u0627\u0644 \u0627\u0644\u0623\u062d\u062f\u0627\u062b \u0627\u0644\u062a\u0627\u0631\u064a\u062e\u064a\u0629. <\/p>\n\n\n\n<h4 class=\"wp-block-heading\">\u0637\u0648\u0631 \u0631\u0633\u0627\u0644\u062a\u0643<\/h4>\n\n\n\n<p>\u062e\u0644\u0627\u0644 \u0627\u0644\u062d\u0631\u0628 \u0627\u0644\u0639\u0627\u0644\u0645\u064a\u0629 \u0627\u0644\u062b\u0627\u0646\u064a\u0629 \u060c \u062a\u0636\u0645\u0646\u062a \u0627\u0644\u0631\u0633\u0627\u0626\u0644 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 \u0644\u0644\u062d\u0643\u0648\u0645\u0629 \u0627\u0644\u062a\u062c\u0646\u064a\u062f \u0648\u0627\u0644\u062a\u0645\u0648\u064a\u0644 \u0648\u062a\u0648\u062d\u064a\u062f \u0627\u0644\u0634\u0639\u0628 \u0627\u0644\u0623\u0645\u0631\u064a\u0643\u064a \u0644\u062f\u0639\u0645 \u0627\u0644\u062d\u0631\u0628. \u0648\u0642\u062f \u062a\u062d\u0642\u0642 \u0630\u0644\u0643 \u0645\u0646 \u062e\u0644\u0627\u0644 \u0639\u062f\u062f \u0645\u0646 \u0627\u0644\u0623\u062f\u0648\u0627\u062a \u0627\u0644\u062a\u0631\u0648\u064a\u062c\u064a\u0629 \u0645\u062b\u0644 \u0627\u0644\u0645\u0644\u0635\u0642\u0627\u062a \u0648\u0627\u0644\u0625\u0639\u0644\u0627\u0646\u0627\u062a \u0627\u0644\u0625\u0630\u0627\u0639\u064a\u0629 \u0648\u0627\u0644\u0623\u0641\u0644\u0627\u0645. \u0628\u0644 \u0643\u0627\u0646\u062a \u0647\u0646\u0627\u0643 \u0634\u0639\u0627\u0631\u0627\u062a \u0645\u062f\u0645\u062c\u0629 \u0641\u064a \u0647\u0630\u0647 \u0627\u0644\u062c\u0647\u0648\u062f \u060c \u0645\u062b\u0644 &quot;\u0634\u0641\u0627\u0647 \u0641\u0636\u0641\u0627\u0636\u0629 \u0642\u062f \u062a\u063a\u0631\u0642 \u0627\u0644\u0633\u0641\u0646&quot; \u0648 &quot;\u064a\u0645\u0643\u0646\u0646\u0627 \u0623\u0646 \u0646\u0641\u0639\u0644 \u0630\u0644\u0643!&quot; \u0645\u0646 \u0628\u0627\u0631\u0632\u0629 \u0631\u0648\u0632\u064a \u0627\u0644\u0645\u0628\u0631\u0634\u0645. \u0645\u0646 \u062e\u0644\u0627\u0644 \u0627\u0644\u0631\u0633\u0627\u0626\u0644 \u0627\u0644\u0645\u062a\u0645\u0627\u0633\u0643\u0629 \u060c \u062a\u0645\u0643\u0646\u062a \u0627\u0644\u062d\u0643\u0648\u0645\u0629 \u0645\u0646 \u062a\u0648\u062d\u064a\u062f \u0627\u0644\u0634\u0639\u0628 \u0627\u0644\u0623\u0645\u0631\u064a\u0643\u064a \u0648\u0631\u0627\u0621 \u0627\u0644\u0645\u062c\u0647\u0648\u062f \u0627\u0644\u062d\u0631\u0628\u064a \u060c \u0645\u0645\u0627 \u062c\u0639\u0644 \u0627\u0644\u062d\u0631\u0628 \u0623\u0643\u062b\u0631 \u062f\u0639\u0645\u064b\u0627 \u0648\u062a\u0645\u0648\u064a\u0644\u064b\u0627. <\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>\u0644\u0645\u0627\u0630\u0627 \u064a\u0647\u0645: <\/strong>\u0627\u0644\u0631\u0633\u0627\u0626\u0644 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 \u0647\u064a \u062c\u0648\u0647\u0631 \u0645\u0627 \u062a\u0631\u064a\u062f \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0623\u0646 \u064a\u062a\u0630\u0643\u0631\u0647 \u062c\u0645\u0647\u0648\u0631\u0647\u0627 \u0627\u0644\u0645\u0633\u062a\u0647\u062f\u0641. \u0639\u0646\u062f\u0645\u0627 \u062a\u0643\u0648\u0646 \u0627\u0644\u0631\u0633\u0627\u0626\u0644 \u0645\u062a\u0633\u0642\u0629 \u060c \u064a\u0643\u0648\u0646 \u0647\u0646\u0627\u0643 \u0641\u0631\u0635\u0629 \u0623\u0643\u0628\u0631 \u0644\u0644\u062c\u0645\u0647\u0648\u0631 \u0644\u0627\u0633\u062a\u064a\u0639\u0627\u0628 \u0627\u0644\u0631\u0633\u0627\u0644\u0629 \u0628\u0634\u0643\u0644 \u0623\u0633\u0631\u0639 \u0648\u0623\u0643\u062b\u0631 \u062f\u0642\u0629. \u062e\u0644\u0627\u0644 \u0627\u0644\u062d\u0631\u0628 \u0627\u0644\u0639\u0627\u0644\u0645\u064a\u0629 \u0627\u0644\u062b\u0627\u0646\u064a\u0629 \u060c \u062a\u0645 \u062a\u0635\u0645\u064a\u0645 \u0627\u0644\u0631\u0633\u0627\u0626\u0644 \u0648\u0627\u0633\u062a\u062e\u062f\u0627\u0645\u0647\u0627 \u0639\u0628\u0631 \u0642\u0646\u0648\u0627\u062a \u0645\u062a\u0639\u062f\u062f\u0629 \u0644\u0644\u0648\u0635\u0648\u0644 \u0625\u0644\u0649 \u0627\u0644\u062c\u0645\u0647\u0648\u0631 \u0627\u0644\u0645\u0633\u062a\u0647\u062f\u0641 \u0628\u0637\u0631\u0642 \u0645\u062e\u062a\u0644\u0641\u0629 \u060c \u0644\u0643\u0646 \u0627\u0644\u0631\u0633\u0627\u0644\u0629 \u0627\u0644\u0623\u0633\u0627\u0633\u064a\u0629 \u0638\u0644\u062a \u0643\u0645\u0627 \u0647\u064a. \u064a\u0645\u0643\u0646 \u062a\u0637\u0628\u064a\u0642 \u0647\u0630\u0647 \u0627\u0644\u0641\u0643\u0631\u0629 \u0646\u0641\u0633\u0647\u0627 \u0627\u0644\u064a\u0648\u0645 \u0639\u0646\u062f \u062a\u0637\u0648\u064a\u0631 \u0631\u0633\u0627\u0626\u0644 \u0644\u0642\u0646\u0648\u0627\u062a \u0648\u0633\u0627\u0626\u0637 \u0627\u062c\u062a\u0645\u0627\u0639\u064a\u0629 \u0645\u062e\u062a\u0644\u0641\u0629 \u060c \u0648\u0645\u0648\u0627\u062f \u062a\u0633\u0648\u064a\u0642\u064a\u0629 \u060c \u0648\u0646\u0634\u0631\u0627\u062a \u0635\u062d\u0641\u064a\u0629 \u060c \u0648\u062c\u0647\u0648\u062f \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0627\u0644\u0634\u0627\u0645\u0644\u0629.<\/li><\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">\u0627\u062c\u0645\u0639 \u0627\u0644\u062f\u0639\u0645<\/h4>\n\n\n\n<p>\u0643\u062a\u064a\u0628 \u062a\u0648\u0645\u0627\u0633 \u0628\u0627\u064a\u0646 \u0627\u0644\u0645\u0646\u0634\u0648\u0631 \u0639\u0644\u0649 \u0646\u0637\u0627\u0642 \u0648\u0627\u0633\u0639 <em>\u0627\u0644\u0641\u0637\u0631\u0629 \u0627\u0644\u0633\u0644\u064a\u0645\u0629<\/em> \u0642\u0627\u062f \u062b\u0645\u0627\u0646\u064a \u0645\u0633\u062a\u0639\u0645\u0631\u0627\u062a \u0644\u062f\u0639\u0645 \u0627\u0644\u0627\u0633\u062a\u0642\u0644\u0627\u0644 \u0628\u062d\u0644\u0648\u0644 \u064a\u0646\u0627\u064a\u0631 1776. \u0648\u0628\u0639\u062f \u0641\u062a\u0631\u0629 \u0648\u062c\u064a\u0632\u0629 \u060c \u0648\u0627\u0641\u0642 \u0627\u0644\u0643\u0648\u0646\u062c\u0631\u0633 \u0627\u0644\u0642\u0627\u0631\u064a \u0639\u0644\u0649 \u0623\u0646 \u0627\u0644\u0648\u0642\u062a \u0642\u062f \u062d\u0627\u0646 \u0644\u0644\u062a\u062c\u0645\u0639 \u0648\u0627\u0644\u0639\u0645\u0644 \u0643\u0643\u064a\u0627\u0646 \u0648\u0627\u062d\u062f. \u062a\u0645\u062a \u0635\u064a\u0627\u063a\u0629 \u0625\u0639\u0644\u0627\u0646 \u0627\u0644\u0627\u0633\u062a\u0642\u0644\u0627\u0644 \u060c \u062b\u0645 \u0627\u0644\u062f\u0633\u062a\u0648\u0631 \u0644\u0627\u062d\u0642\u064b\u0627 \u060c \u0645\u0646 \u0642\u0628\u0644 \u062c\u0645\u064a\u0639 \u0627\u0644\u0648\u0644\u0627\u064a\u0627\u062a \u0627\u0644\u064013 \u060c \u0648\u0643\u0627\u0646 \u0644\u0643\u0644 \u0645\u0646\u0647\u0627 \u0645\u0635\u0627\u0644\u062d\u0647\u0627 \u0639\u0644\u0649 \u0627\u0644\u0645\u062d\u0643. \u0639\u0644\u0649 \u0627\u0644\u0631\u063a\u0645 \u0645\u0646 \u0623\u0646 \u0627\u0644\u0645\u0633\u0648\u062f\u0629 \u0627\u0644\u0623\u0648\u0644\u0649 \u0644\u0644\u062f\u0633\u062a\u0648\u0631 \u060c \u0648\u0627\u0644\u0645\u0639\u0631\u0648\u0641\u0629 \u0628\u0627\u0633\u0645 \u0645\u0648\u0627\u062f \u0627\u0644\u0627\u062a\u062d\u0627\u062f \u060c \u0644\u0645 \u062a\u0635\u0645\u062f \u0644\u0641\u062a\u0631\u0629 \u0637\u0648\u064a\u0644\u0629 \u060c \u0625\u0644\u0627 \u0623\u0646\u0647\u0627 \u062a\u0645\u062b\u0644 \u0628\u0648\u0636\u0648\u062d \u0645\u0635\u0644\u062d\u0629 \u062c\u0645\u064a\u0639 \u0627\u0644\u0645\u0633\u062a\u0639\u0645\u0631\u0627\u062a. \u0648\u0627\u0644\u0623\u0647\u0645 \u0645\u0646 \u0630\u0644\u0643 \u060c \u0623\u0646\u0647 \u0633\u0644\u0637 \u0627\u0644\u0636\u0648\u0621 \u0639\u0644\u0649 \u0645\u0627 \u0647\u0648 \u0636\u0631\u0648\u0631\u064a \u0628\u0627\u0644\u0646\u0633\u0628\u0629 \u0644\u0647\u0645: \u0627\u0645\u062a\u0644\u0627\u0643 \u0647\u064a\u0626\u0627\u062a \u0625\u062f\u0627\u0631\u0629 \u0645\u062d\u0644\u064a\u0629 \u062e\u0627\u0635\u0629 \u0628\u0647\u0645 \u060c \u0645\u0639 \u0639\u062f\u0645 \u062e\u0636\u0648\u0639\u0647\u0645 \u0644\u0633\u064a\u0637\u0631\u0629 \u062d\u0643\u0648\u0645\u0629 \u0627\u062a\u062d\u0627\u062f\u064a\u0629 \u0645\u062a\u0639\u062c\u0631\u0641\u0629. <\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>\u0644\u0645\u0627\u0630\u0627 \u064a\u0647\u0645:<\/strong> \u064a\u0639\u062f \u062c\u0645\u0639 \u0627\u0644\u0645\u0624\u064a\u062f\u064a\u0646 \u0648\u0627\u0644\u0627\u0644\u062a\u0642\u0627\u0621 \u0641\u064a \u0627\u0644\u0645\u0634\u0627\u0631\u064a\u0639 \u0645\u0639 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0623\u0645\u0631\u064b\u0627 \u0628\u0627\u0644\u063a \u0627\u0644\u0623\u0647\u0645\u064a\u0629 \u0644\u062a\u062d\u0642\u064a\u0642 \u0623\u064a \u0647\u062f\u0641 \u0648\u0627\u0643\u062a\u0633\u0627\u0628 \u0627\u0647\u062a\u0645\u0627\u0645 \u0642\u064a\u0645. \u062a\u0645 \u062a\u0648\u0632\u064a\u0639 \u0643\u062a\u064a\u0628 \u062a\u0648\u0645\u0627\u0633 \u0628\u0627\u064a\u0646 \u0639\u0644\u0649 \u0646\u0637\u0627\u0642 \u0648\u0627\u0633\u0639 \u0648\u0623\u0637\u0644\u0642 \u062d\u0642\u064b\u0627 \u0641\u0643\u0631\u0629 \u0627\u0633\u062a\u0642\u0644\u0627\u0644 \u0627\u0644\u0645\u0633\u062a\u0639\u0645\u0631\u0627\u062a. \u0628\u0645\u062c\u0631\u062f \u0627\u0646\u062a\u0634\u0627\u0631 \u0627\u0644\u0641\u0643\u0631\u0629 \u0627\u0644\u0623\u0648\u0644\u064a\u0629 \u0644\u0644\u0627\u0633\u062a\u0642\u0644\u0627\u0644 \u060c \u0648\u0644\u062f\u062a \u0646\u0642\u0627\u0634\u064b\u0627 \u0648\u062f\u0639\u0645\u064b\u0627 \u0648\u0623\u0641\u0643\u0627\u0631\u064b\u0627 \u062c\u062f\u064a\u062f\u0629 (\u0645\u062b\u0644 \u0627\u0644\u062f\u0633\u062a\u0648\u0631 \u0648\u0625\u0639\u0644\u0627\u0646 \u0627\u0644\u0627\u0633\u062a\u0642\u0644\u0627\u0644). \u0639\u0646\u062f\u0645\u0627 \u064a\u0643\u0648\u0646 \u0647\u0646\u0627\u0643 \u0627\u0644\u0645\u0632\u064a\u062f \u0645\u0646 \u0627\u0644\u0645\u0624\u064a\u062f\u064a\u0646 \u062d\u0648\u0644 \u0642\u0636\u064a\u0629 \u0645\u0627 \u060c \u0641\u0625\u0646 \u0630\u0644\u0643 \u064a\u0632\u064a\u062f \u0645\u0646 \u0645\u0635\u062f\u0627\u0642\u064a\u062a\u0647\u0627 \u0648\u0627\u062d\u062a\u0645\u0627\u0644 \u0627\u0646\u062a\u0642\u0627\u0644 \u0627\u0644\u0623\u0641\u0643\u0627\u0631 \u0648\u0627\u0644\u062e\u0637\u0637 \u0625\u0644\u0649 \u0623\u0641\u0639\u0627\u0644. \u064a\u062c\u0628 \u0623\u0646 \u062a\u0636\u0645\u0646 \u0627\u0644\u0645\u0646\u0638\u0645\u0627\u062a \u0627\u0644\u064a\u0648\u0645 \u0623\u0646\u0647\u0627 \u0623\u0639\u0636\u0627\u0621 \u0646\u0634\u064a\u0637\u0648\u0646 \u0641\u064a \u0645\u062c\u062a\u0645\u0639\u0627\u062a\u0647\u0645 \u060c \u0648\u062a\u0639\u0645\u0644 \u0645\u0639 \u0623\u0635\u062d\u0627\u0628 \u0627\u0644\u0645\u0635\u0644\u062d\u0629 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u064a\u0646 \u0648\u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643\u064a\u0646 \u0644\u062d\u0634\u062f \u0627\u0644\u062f\u0639\u0645 \u0648\u0627\u0644\u0645\u0634\u0627\u0631\u0643\u0629 \u0641\u064a \u0623\u0647\u062f\u0627\u0641 \u0627\u0644\u0634\u0631\u0643\u0629 \u0648\u0642\u064a\u0645\u0647\u0627 \u0648\u0631\u0633\u0627\u0644\u062a\u0647\u0627.<\/li><\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">\u0643\u0646 \u0645\u0628\u062f\u0639\u0627<\/h4>\n\n\n\n<p>\u062e\u0644\u0627\u0644 \u0627\u0644\u062d\u0631\u0628 \u0627\u0644\u0623\u0647\u0644\u064a\u0629 \u060c \u0627\u0633\u062a\u062e\u062f\u0645\u062a \u0642\u0648\u0627\u062a \u0627\u0644\u0627\u062a\u062d\u0627\u062f \u0628\u0627\u0644\u0648\u0646\u0627\u062a \u0627\u0644\u0647\u0648\u0627\u0621 \u0627\u0644\u0633\u0627\u062e\u0646 \u0644\u0644\u062a\u062c\u0633\u0633 \u0639\u0644\u0649 \u0627\u0644\u062c\u064a\u0634 \u0627\u0644\u0643\u0648\u0646\u0641\u062f\u0631\u0627\u0644\u064a. \u0645\u0646 \u0647\u0630\u0647 \u0627\u0644\u0646\u0642\u0637\u0629 \u0627\u0644\u0639\u0627\u0644\u064a\u0629 \u060c \u062a\u0645\u0643\u0646\u062a \u0627\u0644\u0642\u0648\u0627\u062a \u0641\u064a \u0627\u0644\u0645\u0646\u0627\u0637\u064a\u062f \u0645\u0646 \u0631\u0624\u064a\u0629 \u062c\u0646\u0648\u062f \u0627\u0644\u0643\u0648\u0646\u0641\u062f\u0631\u0627\u0644\u064a\u0629 \u062d\u062a\u0649 \u0645\u0633\u064a\u0631\u0629 \u064a\u0648\u0645 \u0648\u0627\u062d\u062f \u0648\u0627\u0644\u0627\u0633\u062a\u0639\u062f\u0627\u062f \u0648\u0641\u0642\u064b\u0627 \u0644\u0630\u0644\u0643. \u0623\u0648\u0644 \u0645\u0646\u0637\u0627\u062f \u0627\u0644\u0647\u0648\u0627\u0621 \u0627\u0644\u0633\u0627\u062e\u0646 \u0643\u0627\u0646 \u064a\u0633\u0645\u0649 \u0627\u0644\u0627\u062a\u062d\u0627\u062f \u060c \u0627\u0644\u0630\u064a \u0628\u0646\u0627\u0647 \u062b\u0627\u062f\u064a\u0648\u0633 \u0644\u0648\u064a \u060c \u0648\u0637\u0627\u0631 \u062d\u062a\u0649 1000 \u0642\u062f\u0645 \u0644\u0644\u062a\u062c\u0633\u0633 \u0639\u0644\u0649 \u0627\u0644\u0642\u0648\u0627\u062a \u0627\u0644\u0643\u0648\u0646\u0641\u062f\u0631\u0627\u0644\u064a\u0629 \u0641\u064a \u0641\u064a\u0631\u062c\u064a\u0646\u064a\u0627. \u0643\u0627\u0646\u062a \u0642\u0648\u0627\u062a \u0627\u0644\u0627\u062a\u062d\u0627\u062f \u0642\u0627\u062f\u0631\u0629 \u0639\u0644\u0649 \u0625\u0637\u0644\u0627\u0642 \u0627\u0644\u0646\u0627\u0631 \u0628\u062f\u0642\u0629 \u0639\u0644\u0649 \u0627\u0644\u0642\u0648\u0627\u062a \u0627\u0644\u0643\u0648\u0646\u0641\u062f\u0631\u0627\u0644\u064a\u0629 \u062f\u0648\u0646 \u0631\u0624\u064a\u062a\u0647\u0627 \u0641\u064a \u0627\u0644\u0648\u0627\u0642\u0639 \u0639\u0646\u062f\u0645\u0627 \u0644\u0645 \u064a\u0643\u0646 \u0644\u062f\u064a\u0647\u0627 \u0637\u0631\u064a\u0642\u0629 \u0644\u0644\u0642\u064a\u0627\u0645 \u0628\u0630\u0644\u0643 \u0645\u0646 \u0642\u0628\u0644. <\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>\u0644\u0645\u0627\u0630\u0627 \u064a\u0647\u0645:<\/strong> \u064a\u062c\u0628 \u0623\u0646 \u062a\u0628\u062d\u062b \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u062f\u0627\u0626\u0645\u064b\u0627 \u0639\u0646 \u0637\u0631\u0642 \u0644\u0644\u062a\u0645\u064a\u064a\u0632 \u0628\u0634\u0643\u0644 \u062e\u0644\u0627\u0642 \u0628\u064a\u0646 \u062c\u0647\u0648\u062f \u0627\u0644\u0627\u062a\u0635\u0627\u0644\u0627\u062a \u0627\u0644\u062e\u0627\u0635\u0629 \u0628\u0647\u0645. \u0641\u064a \u0628\u0639\u0636 \u0627\u0644\u0623\u062d\u064a\u0627\u0646 \u060c \u064a\u062a\u0637\u0644\u0628 \u0627\u0644\u0623\u0645\u0631 \u0627\u0644\u0646\u0638\u0631 \u0625\u0644\u0649 \u0634\u064a\u0621 \u0645\u0627 \u0645\u0646 \u062e\u0644\u0627\u0644 \u0648\u062c\u0647\u0629 \u0646\u0638\u0631 \u0645\u062e\u062a\u0644\u0641\u0629 \u0644\u0644\u062a\u0648\u0635\u0644 \u0625\u0644\u0649 \u0641\u0643\u0631\u0629 \u062c\u062f\u064a\u062f\u0629 \u0648\u0641\u0631\u064a\u062f\u0629 \u0645\u0646 \u0646\u0648\u0639\u0647\u0627. \u0647\u0646\u0627\u0643 \u0627\u0644\u0639\u062f\u064a\u062f \u0645\u0646 \u0627\u0644\u0637\u0631\u0642 \u0627\u0644\u0645\u062e\u062a\u0644\u0641\u0629 \u0644\u062a\u0643\u0648\u0646 \u0645\u0628\u062f\u0639\u064b\u0627 \u0641\u064a \u0627\u0644\u0639\u0644\u0627\u0642\u0627\u062a \u0627\u0644\u0639\u0627\u0645\u0629. \u0639\u0644\u0649 \u0633\u0628\u064a\u0644 \u0627\u0644\u0645\u062b\u0627\u0644 \u060c \u0643\u062a\u0627\u0628\u0629 \u0639\u0631\u0636 \u062a\u0642\u062f\u064a\u0645\u064a \u0645\u0646 \u0632\u0627\u0648\u064a\u0629 \u0625\u0628\u062f\u0627\u0639\u064a\u0629 \u0647\u0648 \u0623\u0641\u0636\u0644 \u0637\u0631\u064a\u0642\u0629 \u0644\u062c\u0639\u0644 \u0642\u0635\u062a\u0643 \u064a\u0644\u0627\u062d\u0638\u0647\u0627 \u0627\u0644\u0645\u0631\u0627\u0633\u0644. \u0623\u0648 \u060c \u0625\u0630\u0627 \u0643\u0646\u062a \u062a\u062a\u0637\u0644\u0639 \u0625\u0644\u0649 \u0627\u0644\u0648\u0635\u0648\u0644 \u0625\u0644\u0649 \u0623\u062c\u064a\u0627\u0644 \u0645\u062e\u062a\u0644\u0641\u0629 (\u0645\u062b\u0644 Baby Boomers \u0648 Generation Z) \u0641\u064a \u062c\u0645\u0647\u0648\u0631\u0643 \u0627\u0644\u0645\u0633\u062a\u0647\u062f\u0641 \u060c \u0641\u064a\u0645\u0643\u0646\u0643 \u0648\u0636\u0639 \u0631\u0633\u0627\u0644\u062a\u0643 \u0641\u064a \u0648\u0633\u0627\u0626\u0637 \u0645\u062e\u062a\u0644\u0641\u0629 \u064a\u0645\u064a\u0644 \u0643\u0644 \u062c\u0645\u0647\u0648\u0631 \u0625\u0644\u0649 \u0627\u0633\u062a\u062e\u062f\u0627\u0645\u0647\u0627 \u0623\u0643\u062b\u0631 \u0645\u0646 \u063a\u064a\u0631\u0647\u0627. \u064a\u062c\u0628 \u0623\u0646 \u062a\u0633\u062a\u0641\u064a\u062f \u0627\u0644\u0645\u0646\u0638\u0645\u0627\u062a \u0645\u0646 \u0648\u062c\u0647\u0627\u062a \u0627\u0644\u0646\u0638\u0631 \u0627\u0644\u0645\u062e\u062a\u0644\u0641\u0629 \u0644\u0643\u0644 \u0639\u0636\u0648 \u0645\u0646 \u0623\u0639\u0636\u0627\u0621 \u0641\u0631\u064a\u0642\u0647\u0627. \u0633\u062a\u0645\u0646\u062d \u062c\u062f\u0648\u0644\u0629 \u0627\u0644\u0639\u0635\u0641 \u0627\u0644\u0630\u0647\u0646\u064a \u0627\u0644\u0645\u0646\u062a\u0638\u0645 \u0641\u0631\u064a\u0642\u0643 \u0627\u0644\u0641\u0631\u0635\u0629 \u0644\u0644\u0627\u0644\u062a\u0641\u0627\u0641 \u062d\u0648\u0644 \u0627\u0644\u0623\u0641\u0643\u0627\u0631 \u062e\u0627\u0631\u062c \u0627\u0644\u0635\u0646\u062f\u0648\u0642.<\/li><\/ul>\n\n\n\n<p>\u0647\u0630\u0647 \u0645\u062c\u0631\u062f \u062f\u0631\u0648\u0633 \u0642\u0644\u064a\u0644\u0629 \u064a\u0645\u0643\u0646 \u0623\u0646 \u0646\u0633\u062a\u0642\u064a\u0647\u0627 \u0645\u0646 \u0627\u0644\u062a\u0627\u0631\u064a\u062e \u0627\u0644\u0623\u0645\u0631\u064a\u0643\u064a. \u0644\u0627 \u062a\u062a\u0648\u0642\u0641 \u0639\u0646\u062f \u0647\u0630\u0627 \u0627\u0644\u062d\u062f - \u0645\u0627 \u0647\u064a \u0627\u0644\u062f\u0631\u0648\u0633 \u0627\u0644\u062a\u064a \u062a\u0639\u0644\u0645\u062a\u0647\u0627 \u0645\u0624\u0633\u0633\u062a\u0643 \u0645\u0646 \u062c\u0647\u0648\u062f \u0627\u0644\u0627\u062a\u0635\u0627\u0644\u0627\u062a \u0627\u0644\u0633\u0627\u0628\u0642\u0629\u061f \u0647\u0644 \u0648\u0635\u0644\u062a \u062d\u0645\u0644\u062a\u0643 \u0625\u0644\u0649 \u0623\u0647\u062f\u0627\u0641\u0647\u0627\u061f \u0625\u0630\u0627 \u0643\u0627\u0646 \u0627\u0644\u0623\u0645\u0631 \u0643\u0630\u0644\u0643 \u060c \u0641\u0643\u064a\u0641\u061f \u0642\u062f \u064a\u0624\u062f\u064a \u0625\u0644\u0642\u0627\u0621 \u0646\u0638\u0631\u0629 \u0645\u0646\u062a\u0638\u0645\u0629 \u0639\u0644\u0649 \u0645\u0642\u0627\u064a\u064a\u0633\u0643 \u0625\u0644\u0649 \u062a\u0642\u062f\u064a\u0645 \u0645\u0646\u0638\u0648\u0631 \u062c\u062f\u064a\u062f \u0644\u062d\u0645\u0644\u0629 \u0645\u0633\u062a\u0645\u0631\u0629 \u0623\u0648 \u062c\u0647\u0648\u062f \u0627\u062a\u0635\u0627\u0644\u0627\u062a \u0645\u0633\u062a\u0645\u0631\u0629.<\/p>\n\n\n\n<p>LS2group \u0644\u062f\u064a\u0647\u0627 \u0633\u062c\u0644 \u062d\u0627\u0641\u0644 \u0641\u064a \u0627\u0644\u0639\u0644\u0627\u0642\u0627\u062a \u0627\u0644\u0639\u0627\u0645\u0629 \u0648\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u0627\u0644\u0627\u062a\u0635\u0627\u0644\u0627\u062a \u0644\u0644\u0639\u0645\u0644\u0627\u0621 \u0641\u064a \u0645\u062c\u0645\u0648\u0639\u0629 \u0645\u062a\u0646\u0648\u0639\u0629 \u0645\u0646 \u0627\u0644\u0642\u0637\u0627\u0639\u0627\u062a. \u062f\u0639\u0646\u0627 \u0646\u0633\u0627\u0639\u062f\u0643 \u0639\u0644\u0649 \u062a\u0637\u0648\u064a\u0631 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u0639\u0644\u0627\u0642\u0627\u062a \u0639\u0627\u0645\u0629 \u0641\u0639\u0627\u0644\u0629. \u062a\u0639\u0644\u0645 \u0627\u0643\u062b\u0631 \u0645\u0646 \u062e\u0644\u0627\u0644 <a href=\"https:\/\/69u.24e.myftpupload.com\/what-we-do\/public-relations\/\">https:\/\/69u.24e.myftpupload.com\/what-we-do\/public-relations\/<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"<p>Most organizations know the importance of a solid public relations strategy. A good strategy is long term and looks into the future to predict trends, obstacles, and company happenings. While businesses typically make a practice of looking to the future when developing public relations strategies, there are lessons from the past that are worth taking&#8230;  <a class=\"excerpt-read-more\" href=\"https:\/\/www.ls2group.com\/ar\/2019\/07\/three-lessons-from-american-history-for-pr-success\/\" title=\"Read Three lessons from American history for PR success\"><\/a><\/p>","protected":false},"author":1,"featured_media":2321,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-2301","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/www.ls2group.com\/ar\/wp-json\/wp\/v2\/posts\/2301","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ls2group.com\/ar\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ls2group.com\/ar\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ls2group.com\/ar\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ls2group.com\/ar\/wp-json\/wp\/v2\/comments?post=2301"}],"version-history":[{"count":1,"href":"https:\/\/www.ls2group.com\/ar\/wp-json\/wp\/v2\/posts\/2301\/revisions"}],"predecessor-version":[{"id":4582,"href":"https:\/\/www.ls2group.com\/ar\/wp-json\/wp\/v2\/posts\/2301\/revisions\/4582"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ls2group.com\/ar\/wp-json\/"}],"wp:attachment":[{"href":"https:\/\/www.ls2group.com\/ar\/wp-json\/wp\/v2\/media?parent=2301"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ls2group.com\/ar\/wp-json\/wp\/v2\/categories?post=2301"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ls2group.com\/ar\/wp-json\/wp\/v2\/tags?post=2301"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}